Fede Sanchez
Graphic Design & Art Direction

  
About
Graphic designer specializing in branding and art direction. His practice ranges from conceptual development to visual execution, with a focus on continuous experimentation, collaborative work, and rigorous attention to detail in translating concepts and narratives into coherent visual experiences.
He frequently collaborates with a close-knit network of creatives from different disciplines, conceiving and developing graphic systems designed to communicate ideas clearly and directly, based on analytical thinking.



Services
Art Direction
Graphic Design
Branding
Naming
Web Design
Editorial



Collaboration with studios
I had the opportunity and pleasure of working at R/GA and collaborating as a freelance designer
with several studios and agencies such as NotReal, Hueso, 1stAveDesign, Codea, and Asís.



Contact
Email
Instagram
Behance

01Pivot Atelier
Aug. 2025

Visual identity for Pivot, a workshop specializing in custom-designed objects. Pivot integrates manual craftsmanship with digital design, exploring different media and materials, from metal to glass, to bring constantly evolving ideas to life.

02Midnight 00.00
Sep. 2025
Transparency is understood not only as an aesthetic quality but also as an essential value: honesty toward the environment, clarity in processes, and the purity of ingredients. Every design element reflects this intention, conveying a clean, direct, and comprehensible message.

03Palmira
In collaboration with
Florencia Porreca

Jan. 2025
Visual Identity for Palmira, a ceramics studio based in Poblenou, Barcelona.
Through its creations and workshops, the project aims to convey calm, creativity, and a renewed appreciation for time and slow processes.


04Interval
In collaboration with
Luciana Florio
May. 2022

Interval Is A Multidisciplinary Creative Space Working Across Texture, Shapes And Concepts.
Combines Practice, Materiality, Place And Process. Interval’s creative work stays focused on day-to-day practices, whether at work or during an interval. 

The name refers to what is generated and happens in that space, distance, and time or interval that manifests itself between an object and the person who looks at it.


05Bruna Ferreti
In collaboration with
Juan Cioffi
Nov. 2023


Focused on the perfect balance between form and function.
Each piece she creates is the result of careful consideration of aesthetics, comfort and durability.


06Estudio DOTT
Jan. 2026

DOTT works from a perspective that values fine materials and contemporary craftsmanship, collaborating with artisans from various trades—ceramists, cabinetmakers, metalworkers, upholsterers, and more—so that each project breathes its own identity.

The studio specializes in designing functional spaces with character that improve the quality of life and user experience: lively, warm, and honest spaces that are deeply connected to the nature of the materials and those who inhabit them.


07Half Invisible
Apr. 2024

In collaboration with a talented and professional team they create images that tell stories, from creativity and imagination, through a collaborative and dynamic process. They seek to connect with their clients through the emotions reflected in their work.

08Chi
In collaboration with
Luciana Florio
Nov. 2021

In collaboration with a talented and professional team they create images that tell stories, from creativity and imagination, through a collaborative and dynamic process. They seek to connect with their clients through the emotions reflected in their work.

09The North Face
Mar. 2025

Images made with midjourney for further editing.
Brand concept that combines images and typography in an experimental way.